SocialMediaSchool

venerdì 20 giugno 2014

The Lifespan of Social Media Posts

A key component to a comprehensive social media strategy is going to be consistency. Whichever social media platforms you choose, you are going to need to be posting consistently. So just how consistent do you need to be on those social media platforms?

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Using Google Analytics And Website Referrals To Learn More About Your Audience

Are you constantly checking your traffic stats in Google Analytics? Looking at which pages receive traffic and how long site visitors remain on the page? Maybe you dig a little deeper and check which landing pages are performing well and maybe even examine the conversion rate for your goals.

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Employee Advocacy is The New Power Engine For Social Responsibility Goals

By now the world is recognizing the power employee advocacy can give to corporations. Recent data gives a glimpse at what any organization’s base of employees, provided with proper training and an automated platform for sharing, can do.

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5 Tips For Successful Copywriting In Mobile Marketing

Most people have a mobile device nowadays. They carry phones, tablets, and e-readers everywhere with them and are constantly checking their email and social sites. This huge phase of mobile users is an incredible opportunity for marketers. Making copy for mobile marketing is integral.

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The Ultimate Mobile Social Media Strategy Guide

Mobile devices are fast becoming the preferred method of reading, sharing, and engaging with online content. It's strange to think that the content we create on desktops and laptops will end up on dozens of different screen sizes before all is said and done. It's a good lesson to keep in mind.

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33 Even More Fascinating Statistics That Will Fuel Your Marketing Strategy

Is your guilty pleasure statistics now? They should be, because these numbers and percentages can and will fuel your marketing strategy. Did you know that 8% of Internet users account for 85% of online display ad clicks? How about that in 2013, 62% of emails were opened on a mobile device.

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Facebook Launches New 'Slingshot' Messaging App Strikingly Share Moments

Facebook briefly released messaging app Slingshot. The app, which is currently avialable in the App Store on Google Play & Itunes, promises to grant Facebook users the fun of competitor Snapchat. Using Slingshot has made us feel closer, and we can’t wait for others to try it out.

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