7 options for Email marketing testing [Infographic]

Explaining the differences and options for AB and multivariate testing for email marketing

It can be difficult to know where to start when working on testing your marketing emails to boost the results of your sequences or campaigns. Which elements should you change? CTA, subject line, colour of your button, the list goes on.

In their latest infographic, our friends at EmailMonks have designed a handy checklist to prompt testing ideas, by revealing which elements to test. Plus they share some examples and best practices from Samantha Iodice of the Email M@ven blog. The text is a little on the small side for us, so if you click we have an enlarged version for you.

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