Being Pretty Isn’t Enough for Social Media Marketing

I always tell clients that it is no longer enough to be beautiful when it comes to marketing online. The Internet has become more like an Oscar after-party than it is like the airport Ramada. Online, you're never the lone beauty in the hotel lounge. Online, you're surrounded by equal or greater beauties.

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from Social Media Today - The world's best thinkers on social media http://ift.tt/1o9wDqw

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