Conversion is a key element in your paid search strategy; after all, if you're not actually turning lookers into buyers at a high rate, what are you advertising for? Conversion rate optimization enables you to maximize every cent of your PPC spend by finding that sweet spot that convinces the maximum percentage of your prospects to take action.
from Social Media Today - The world's best thinkers on social media http://ift.tt/Tja4Wb
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from Social Media Today - The world's best thinkers on social media http://ift.tt/Tja4Wb
via IFTTT
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