Most advertisers know that Facebook offers some impressive targeting capabilities. With around one fifth of the world’s population on Facebook, the reach is massive, to say the least, and combined with the granularity of Facebook’s user data the marketing opportunity really is insane.
from Social Media Today - The world's best thinkers on social media http://ift.tt/1xgNUCm
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from Social Media Today - The world's best thinkers on social media http://ift.tt/1xgNUCm
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