Top lead generation techniques [Infographic]

21 lead gen techniques to give your lead generation a boost

Lead generation is a critical driver for new business, especially for B2B marketing.  So reviewing the full range of lead generation techniques now available is useful to see whether there are missed opportunities for generating new leads. This infographic from GetResponse will help you review 21 techniques across the 7 key digital marketing channels which your lead generation efforts should be focused around.

You may already be using several of these techniques, but there could be others you have overlooked? Do you run webinars to showcase your offering? If not then it could be something to consider as they often generate the very hottest leads. If you don't feel you have the assets to run one alone, try partnering with another company as the infographic suggests to run webinars that will speak to a bigger audience and increase your reach.

Creating some high-value gated content that requires prospective customers to fill out some details to access can also be a great way to attract leads as well, as again they will by definition be people interested in what your company has to offer.

Use this infographic and handy lead generation checklist from GetResponse to make sure you are making the most of all the different lead generation techniques available to you, so you're not missing out on an opportunity for more leads.

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