Using Google Analytics to improve your Digital Marketing [Infographic]

Tips on using Google Analytics to improve traffic building and conversion

Google Analytics provides a wealth of analytics, so much more than the basic bounce rates, exit rates and page views and deserves more focus. We like this infographic from Quicksprout since it provides more than stating the obvious metrics. Instead it shares practical steps to take to use Google Analytics to increase your traffic, conversion rates and 'how tos' (such as where to place your keywords, how to analyse top referring sites and more..). So use this Google Analytics infographic to get started with practical steps to optimise your website.

For more useful advice on how to use GA, download our Google Analytics guide.

Download resources – Using Google Analytics to improve your marketing

Provides steps to get you through the setup stages, but focuses on how you use Google Analytics to get better business results - the missing link in most books and the Google documentation..

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