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martedì 7 luglio 2015

The Scale of Mobile Commerce [Infographic]

Mobile Commerce trends show that mobile will be crucial to your businesses future growth

The unprecedented sales of smartphones and rapid evolution of mobile technology has directly impacted the mobile commerce scenario. Every business today is talking about the spotlight shift to mobile, which has revolutionised the way we research, evaluate and buy today. The Mobile commerce trend is on the rise and is undoubtedly here to stay.

In the early days of the Internet, the companies who were quick to adapt had an edge over their competitors. The scenario is quite similar today. The businesses who have realised the importance of mobile commerce and its impact are garnering loyalty, generating brand lovability, driving up sales and improving customer engagement and retention.

From the customer perspective, mobile commerce growth has delighted the customers who are now enjoying the benefits of mobile; ease, convenience, speed, better access to deals and offers and segment specific attention.

The "Scale of Impact – Mcommerce” Infographic shows that projected mobile sales are estimated to be grow three fold from 2013 to 2018. The percentage of mobile users that engage in mcommerce worldwide is an indication of our growing love and time spent on smartphones and technology.

The infographic depicts that 4% mobile users are making a purchase daily which makes you think how much time a user spends on research before that. This means whether you have a retail online website or are a brick-and-mortar small business, the need for a mobile app or mobile responsive website is clear.

Scale of mobile commerce

Thanks to Mofluid for this infographic



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