How MasterCard Generates ROI Through Social Media

I produce an event called the Westchester Digital Summit. Each year we curate the brightest minds in tech, media, and entertainment. This year's event, held on May 15th, lived up to that moniker. One exchange in particular, with Gregg Weiss, VP Social Media at MasterCard, stood out.

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from Social Media Today - The world's best thinkers on social media http://ift.tt/1kiAQsB

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