Content marketing is the Holy Grail for B2B marketers these days. No longer do marketers write purely promotional material and blast it out across every channel, they now take the time to research and craft quality and valuable content for their target market to consume.
from Social Media Today - The world's best thinkers on social media http://ift.tt/1uwLo9J
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from Social Media Today - The world's best thinkers on social media http://ift.tt/1uwLo9J
via IFTTT
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